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Keynote Speaker
Loubna Imenchal
Head of B2B AMECA
Logitech
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Loubna Imenchal
Loubna Imenchal is Logitech’s Head of Enterprise Business for the Africa, Middle East, Turkey and Central Asia region.
An accomplished, results-oriented leader with more than 20 years of experience, Loubna leads her teams with affirmation across all aspects of sales and operational management, business development and expansion for Logitech in the region.
As a well-versed expert in the industry, Loubna is adept at building dedicated leadership teams, while also being committed to motivating and developing new talent through the establishment of effective mentorship programmes.
Prior to joining Logitech, Loubna was Vice President and General Manager for Europe, Middle East, and Africa at Johnson Controls. She has also held leadership and executive roles at companies including Jabra, Honeywell and FedEx.
Loubna holds a Master of Business Administration degree from École des Ponts Business School, and an MPA in public affairs and lobbying from the University of Oxford.
Panel Discussion : Breaking Barriers : Exploring Inclusivity And Diversity in Technology
Dalia Reda Wahib
Regional Marketing Manager -Gulf
Dell Technologies
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Dalia Reda Wahib
Dalia is responsible for establishing and driving Dell Technologies business & marketing strategy to position the brand in the GCC region.
She is helping in driving the company’s mission of helping organisations accelerate their digital transformation agendas, focusing on maintaining the company position in the industry.
Dalia’s business priorities at her day-to-day job are centered around few key pillars that include:
- Developing strategy to maintain/grow Dell Technologies market share and the brand footprint.
- Helping Dell Technologies customers and partners to lead their digital transformation agendas through the effective use of technologies as an enabler of business success.
- Advancing Dell Technologies Social Impact vision in the region in areas such as Sustainability and Diversity & Inclusion.
Professionally Dalia led few social impact initiatives to enhance the role of IT in leading human progress:
-2018/2019 “Keep the plastic in the economy but out of the ocean” by converting all plastic bottles at Dubai Golf Clubs to aluminum or glass.
-2021 and ongoing “Don’t be Trashy” Dell team spend a day every quarter to clean the beaches in GCC.
-#GirlsCodeAI 2022/2023 teaching girls to code and to learn about IT in GCC.
-Introduced “Am Inclusive” partnership hosting ppl of determination to help in all events.
-Multiple E-waste initiatives in GCC.
Her experience as one of the most respected and experienced marketeers in the industry is based on 20 years of experience in the IT.
Started in 2003 at HP Egypt leading the consumer marketing for the ME region.
2009 Started as MENA SW Marketing manager at IBM and leading the CXO dialogue and activities.
Followed by Joining EMC in 2014 before the merge with Dell.
Dalia is Egyptian, holds a BSc in Business from Ain Shams University and a Diploma in Marketing from AUC Cairo, Egypt.
A proud mother for 17 years old daughter which is an equestrian champion playing in the national team at Sharja equestrian club.
Dalia has a rich profile in social responsibilities throughout her journey:
-Participated in many national campaigns focused on literacy assistance in Egypt for young girls between 2000/2009.
-Active volunteer at Dubai Autism Centre, part of Lean-In global community UAE Chapter, Co-Leading the sustainability pillar at B-Tawazon GCC NGO.
-Additionally, she is part of “Wentors” for mentoring young girls in Africa.
Jessica Constantinidis
Field Innovation Officer EMEA
ServiceNow
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Jessica Constantinidis
Jess identifies challenges and delivers meaningful outcomes for customers by having in-depth knowledge of business drivers and the technical capabilities. She guides customers embarking on a complete turnaround of their business to create the desired results.
She has been involved in co-creation and co-innovation with some of the largest global customers at ServiceNow. She is a hands-on practitioner who is passionate about making the world of work, work better for people.
Jess brings 20+ years of IT/business consulting and implementation experience with leading technology solutions and platforms across different levels inside large customers organizations. Jess was the only female technical engineer in EMEA at a start-up for several years, now know as the multi- billion-dollar company, VMware.
Jess is passionate about business, IT, transformations and loves to share experiences and coaches younger mentees though the Leadership Forum. She is an inspiring public speaker, moderator and TV anchor who shares years of experience working with board members and C-level executives.
Jessica holds a Leadership & Management degree from Harvard Business School.
Mary Aji
Regional Marketing Manager – METNA
Vectra AI
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Mary Aji
A Computer Science graduate who stumbled upon her sweet spot, Mary Aji is a self-proclaimed ‘Accidental Marketer’. She brings with her more than two decades of experience in Tech Marketing; her reputation as a well-respected marketing leader within the cybersecurity industry in the MENA region precedes her. A passionate Tech Marketer, Mary has worked with a vast portfolio of cybersecurity vendors and the channel throughout her career.
Mary holds dual Masters degrees; her curiosity into the Human Factors of Cybersecurity motivated her more recently to pursue a Masters in Cyberpsychology from Nottingham Trent University, UK. An emerging field of expertise, Mary is a proponent of leveraging the power of human behaviour to promote Cybersecurity. As a Tech-for-Good evangelist, Mary is deeply committed to using technology and awareness to help assuage the challenges of our hyper-digitalised era. Beyond her professional achievements, Mary is an avid reader and lifelong learner. She actively volunteers with organizations to give back to her community.
Meriam El Ouazzani
Regional Director – Middle East, Turkey, and Africa
SentinelOne
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Meriam El Ouazzani
Meriam El Ouazzani is the Regional Director for the Middle East, Turkey, and Africa (META) region. Prior to this, she was Regional Channel Manager for the META region at SentinelOne. El Ouazzani was instrumental in driving SentinelOne’s continued growth and success across the channel industry, having built strong relationships with partners, distributors, and resellers.
As Regional Director, El Ouazzani is responsible for overseeing SentinelOne’s operations, strategies, and initiatives within the region, including sales, marketing, and customer relations. This entails building and leading high-performing teams, setting strategic goals, identifying novel market opportunities, and adapting to industry trends to ensure SentinelOne maintains its competitiveness and agility.
El Ouazzani brings over 17 years of industry experience in product sales, security sales management and channel/partner management at VMware, Cisco, and HP.
Yasmin Khaliq
Field Marketing Director of Growth & Emerging Markets – EMEA
Equinix
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Yasmin Khaliq
Yasmin Khaliq is a seasoned Field Marketing leader with over 20 years of experience in the ICT & Telecoms industry in the EMEA region. Currently based in Dubai, she serves as the Director of Growth & Emerging Markets at Equinix, a global leader in digital infrastructure solutions. With a deep understanding of marketing’s strategic value in the go-to-market and sales process, Yasmin is enthusiastic about highlighting the crucial role of field marketing in revenue generation.
Yasmin’s educational background includes a degree in Applied Economics, and she continuously enhances her skill profile through various marketing and technology certifications. She also takes a keen interest in promoting Diversity & Inclusion as an Ambassador and actively mentors’ young talent in the industry.
Panel Discussion : Leading From the Front: What Factors Influence Good Leadership?
H.E. Salma Al Qubaisi
President
Salma Al Qubaisi Holding
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H.E. Salma Al Qubaisi
H.E. Salma Al Qubaisi, born in Abu Dhabi, United Arab Emirates, is an Emirati women business leader serving the most prominent government organization in the oil & gas sector, “ADNOC”. She is an innovative and inspiring personality in the field of Strategy and Planning. Being a businesswoman, she is the Director of Salma Al Qubaisi Holding and represents Berkeley Middle East Holding in the United Arab Emirates. She earned a Master’s degree in Quality Management in Information Systems from the University of Wollongong, Australia, and a Bachelor’s degree in Information Management from the Higher Colleges of Technology, Abu Dhabi, UAE. She is a Certified Project Manager from PMI USA and AWS Certified Solutions Architect from Amazon Web Services. She is keen to pursue her doctorate. She has skills and is enriched in Project Management, budgeting, Planning and Control, Team Development, Business Continuity Planning & Disaster Recovery Planning, Strategic Acquisition, and Negotiation.
She has been actively investing and looking after various Investments in manufacturing, agriculture, healthcare, engineering, Robotics, Cosmetics, real estate, education, and Consulting. She is a green-friendly and environmentally conscious investor and believes in a carbon-free world.
She is highly responsible and contributes toward corporate social responsibility, and is passionate about social reforms, especially women’s development, and entrepreneurship. For that, she is actively working hard to build women as business leaders. She is the director of Berkeley & Musa Shaikh Voice of Global Women, which focuses on developing women for future leadership.
Abeer Eladawy
Deputy Senior Manager – Customer Interaction Management
DEWA
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Abeer Eladawy
Abeer Eladawy serves as the Senior Manager of Customer Interaction Management at the Dubai Electricity and Water Authority. With a career spanning over 15 years, customer service excellence.
Abeer has dedicated 5 years to spearheading digital transformation and automation initiatives, focusing on enhancing the process and elevate customer experience.
Abeer has dedicated 5 years to spearheading digital transformation and automation initiatives, focusing on enhancing the process and elevate customer experience.
Abeer’s expertise lies in leveraging digital transformation tools and employing the power of AI to streamline customer interactions and elevate service standards.
Beyond her professional commitments, Abeer finds joy in various sports, including jogging ,basketball and handball. She also values humor and actively engages in community volunteering initiatives.
Afra Mohammad AlMansoori
Business Analyst
Digital Dubai
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Afra Mohammad AlMansoori
Your next CISO | Digital Dubai | Business Analyst | Member in Woman in Cyber Security Middle East | Certified Application Associate
Business Process Integration with SAP S/4HANA 2020
Linoy Kidd
CIO – GBM MENAT
HSBC Bank Middle East Limited
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Linoy Kidd
Linoy Kidd has worked in 5 countries and has worked in HSBC for 18+ years: started in UK, then moved to HK, China, Mexico and currently resides in UAE as the MSS CIO of MENAT. She is known for leading from the front mentality and growing teams in different locations. She also builds schools on the side of her job. So far she has built 8 schools in Africa, Haiti, Nicaragua and a house for the homeless in Mexico.
Nezha Alaoui
Founder and CEO
WOMEN CHOICE
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Nezha Alaoui
Nezha Alaoui, serial entrepreneur, enabler for women-led tech start-ups, advocate for diversity, Founder and CEO of Women Choice & the Social Innovation Incubator (SII), which mission is to employ 1 million women across Middle East and Northern Africa (MENA) by 2028, counts more than 12 years of experience in supporting the development and implementation of women’s empowerment initiatives in USA, FRANCE and the MENA region.
She launched her career with the United Nations in 2011, and since then, she has been continuously working with global leading corporations, brands and institutions to advance their gender equality agenda with a strong hold on supporting women’s financial independence, and increase in technical skills through leadership programs and business development trainings.
She works hand-in-hand with Founders, Investors, CEOs, Heads of Diversity and Inclusion, HR and Marketing departments to reinforce their women’s inclusion strategy. She also helps multinationals address their market penetration challenges by leading impact driven initiatives on their behalf.
Nezha’s professional journey in the US has influenced her management style and efficient methods of work. Additionally, she has grown an international network of global key CEOs, leaders, entrepreneurs and a community of 2,7 Million on her social media, which makes her a unique branding and communication asset, and a legitimate Ambassador for all the initiatives she represents.
Awarded and recognized internationally for her work on women’s empowerment, social
entrepreneurship and innovation, she has been attending regular Harvard Business School Executive programs to reinforce her growing expertise. She speaks several languages and can navigate any given environment with ease.
Her experience with both For Profit and Non-For-Profit establishments allows Nezha to provide the organizations she works with (and their teams) the expertise, tools and partnerships to support the implementation of strategies aligned with the 2030 Agenda of Sustainable Development Goals by the United Nations (UN).
Sandra Reivik
AI Educator/Training Strategist
AIPowerment OÜ
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Sandra Reivik
Sandra Reivik is a Dubai-based artificial intelligence educator and training strategist, specialising in the practical application of AI tools in business and training organisations to enhance their competitiveness and support the professional development of their employees through skilled use of AI tools. In Estonia, she has trained over 1,000 individuals in the field of AI. Collaborating with the Estonian Business School, she has led a team of Estonian AI experts in developing the course ‘AI Tools in Business,’ as well as the course ‘Applying Artificial Intelligence in Marketing.’ Additionally, Sandra is an active spokesperson on AI topics and a ‘hands-on’ style trainer, focusing on making complex subjects easily understandable and practically applicable, regardless of the audience’s prior exposure to the AI field. At her initiative, Estonia’s first online AI learning and community platform, AIPowerment, was established, designed to develop practical AI skills that (ai)power business professionals and businesses alike.
Having spent the last few years in the Middle East, thanks to her international network, she has previously contributed to the capital raising and business development of EdTech and GameFi projects in the blockchain industry. Additionally, she has experience in establishing the advisory department of a blockchain venture capital firm, to connect Web3 startups with service providers in the blockchain field worldwide.