Make it personal: Give your Digital Customer Experience a human touch

While brands are constantly looking for ways to stand out in a digitally charged world, they must recognise that a digital customer experience isn’t the only thing that consumers want; Today, more than ever, there’s great value in a seamless, human approach that has a personal touch. The big question remains, how can you give your customers a genuinely digital experience with a human touch?

Techno-Government Relations for the Future

CNME Editor Mark Forker spoke to government relations leader for high tech companies, Sam Blatteis, CEO of The MENA Catalysts, the voice of the Middle East digital economy. We wanted to find out the backstory of this rapidly expanding government relations firm, the key role it plays in clearing the path for brand-name high tech multinationals and hear insights into ‘Programme HQ’ a Saudi concerted effort to attract digital businesses to the Kingdom.

GET TAHAWULTECH.COM IN YOUR INBOX

The free newsletter covering the top industry headlines