VR Sports, the first all-sports virtual reality arcade in the country, located in the state-of-the-art Virtual Reality Theme Park in Dubai Mall, was launched by the international innovative digital agency, ARkub Interactive.
The head of Dubai Sports Council Saeed Hareb lauded the launch of the arcade saying that “VR will change the sports scene forever”
VR Sports is a one-stop-shop for sports fans and active families, where enthusiasts of all ages can play over 20 VR games, including basketball, football, skiing, golf and cricket.
According to WAM, competitions and activities designed for everyone will start next month, in time for the World Cup.
“It will help in making workouts more effective and athletes will not even have to step out of their homes to train. VR Sports is a great new addition to Dubai’s sports scene, not just for virtual reality enthusiasts, but also sports professionals who are looking to improve their game,” said Hareb. “A number of studies in recent years have confirmed how virtual reality helps foster a better understanding of sports performance, becoming an integral part of training for sports teams and individuals.”
He added that the Dubai Sports Council are looking forward to working with VR Sports in its efforts to further enhance the sporting landscape of Dubai and add exciting new technological advances like VR.
In addition, Arindam Kunar, Chief Operating Officer, Emaar Entertainment, said that they are confident that VR Sports attraction at VR Park will be very popular among Dubai Mall customers.
“The fit was just natural. The VR Park is geared towards the newest and most innovative ideas in virtual reality today. We plan to enhance the experience on a regular basis by integrating new content as users’ expectations are growing exponentially towards VR and the sports industry is transforming,” said Hind Sergieh, Managing Director of ARkub in Dubai.
