ETIHAD Etisalat (Mobily) signed an agreement to develop its mobile network in different regions around the Kingdom with three international telecom & IT suppliers namely Nokia, Huawei, Ericsson. This project is considered the biggest of its kind in the history of the company, with an aggregate value of SR2.4 billion, according to a report in Saudi Gazette.
Eng. Ahmed Aboudoma, Mobily Chief Executive Officer, said “this agreement comes in line with 2030 Kingdom Vision and its objectives that focus on developing telecom & IT sector. Moreover, it will allow Mobily to provide the best services to its customers that comply with its new strategy “RISE” in which its objectives revolve around boosting up the level of provided services by using the latest Telecom technologies.”
“Mobily’s current network has a competitive performance among the sector. The new agreement will contribute in raising network performance significantly to allow Mobily customers enjoy unprecedented services. The agreement discussions lasted more than 6 months to ensure adding plans comply with telecom technology rapid developments, in addition to adapting future technologies within an efficient contractual framework.” Eng. Aboudoma added.
The agreement will have a positive impact on the company’s financial statements, as will contribute in enhancing the company’s future capital efficiency and network-related operational expenses.
Mobily fully believes in the changes made by telecom & IT sector, where the company seeks through one of its new strategy objectives to reach the highest and latest technologies in the Kingdoms’ telecom sector. This is based on preparing its infrastructure to accommodate the renewed and continuous gap in the world of telecom and IT. Mobily’s efforts comes to ensure the enjoyment of its customers and subscribers with future technology, says the SG report.