ITL World signs up Sabre

The travel management company ‘ITL World’  has signed a new agreement with Sabre.  Under the new agreement, Sabre’s leading technology will enable the TMC to continue fuelling its global expansion strategy.

With 39 fully owned/operated offices across Asia, Middle East & Europe, ITL World, a member of the Eram Group already enjoys a successful relationship with Sabre, will continue to access Sabre’s broad portfolio of technology solutions, including the latest mobile, data analytics, personalisation and automation capabilities.  The TMC will also benefit from the new version of the Sabre Red Workspace, which was designed to help agents offer a greater experience and more personalisation to travellers.

“We chose Sabre as its innovative technology has proven to better support our objectives, which include delivering the highest level of service to our customers,” said Dr.Siddeek Ahmed – Chairman and Managing Director Eram Group / ITL World.  “Sabre’s understanding of the latest technology trends and traveller behaviours has been essential in our expansion in the Middle East.  It has helped us to truly understand the needs of the Middle Eastern traveller, enabling us to deliver an unrivalled service to our large customer base.  Sabre’s new platform will help us to meet the growing demands of our travellers globally, who demand and expect increasingly personalised itineraries and a seamless travel experience.”

Sabre plays a critical role in enabling ITL World to increase productivity and achieve its growth objectives.  Its new Sabre Red workspace was developed to meet the changing needs and expectations of travellers – a modern technology platform built around its core GDS infrastructure that provides a greater choice of services to customers.  Sabre has also integrated its Dev Studio APIs – which provide market data, fare trend information, travel seasonality and alternative airports – into the platform.  These APIs are then displayed in a new Decision Support Bar, which enables agents to offer advanced information and choices to its customers.

“ITL World has proven its position as a global player in a very short time,” said Ramzi Al Qassab, commercial director for GCC and global partners. “This agreement highlights the confidence ITL World has in Sabre’s expertise and technology to support its objectives and meet its diverse customer needs.”

Sabre provides technology and content to more than 425,000 travel agents worldwide.