Huawei Enterprise has welcomed Secureway Network Distributors, a specialist Value Added Distributor with an extensive presence across the Middle East, to its regional channel partner programme.
The announcement was made today to kick off Huawei’s first regional Partner Summit in Dubai, which draws together a number of significant partners from all over the region.
Huawei Enterprise’s channel strategy in the region is to build strong relationships with a core community of trusted and valued partners, and Secureway is the latest to join these ranks, the company said.
According to Secureway, it provides end-to-end IT security solutions to its community of partners and resellers, while assisting them in the full lifecycle of customer projects. Secureway’s extensive regional presence combined with local experience means it delivers a high level of service, support, logistics and competitive pricing to the Middle East IT marketplace.
Dong Wu, vice president, Huawei Enterprise, Middle East, said, “Having a partner that understands what enterprises need from a business perspective, as well as having the specialist technical knowledge needed to provide full support to its partners and resellers, is vital to Huawei Enterprise’s long-term strategy of providing end-to-end enterprise solutions to leading companies across the region.
“Secureway’s versatile team of local technical consultants provides partners and resellers the opportunity to develop and consult large projects, and with its presence in UAE, KSA, Oman, Bahrain, Kuwait, Jordan, Egypt and Qatar gives them a true regional perspective. Secureway’s training, sales and technical support, as well as its team of highly qualified systems engineers, gives peace of mind to its partners and confidence to their enterprise customers. We are honoured to welcome Secureway to our partner community, and look forward to finalising the details of our collaboration at our Partner Summit this week,” added Du.
Pouya Parsafar, sales director, Secureway, said, “We were keen to partner with Huawei Enterprise to offer an alternative value proposition to the market, having seen Huawei’s vast solution range and quality which allows us to compete effectively and create a valuable revenue stream for our channel partners. Huawei’s leadership in the enterprise ICT domain is a good match for our expertise in this area. We are committed to providing our growing team with regular technical and pre-sales training sessions, equipping them to transfer their knowledge to our valued channel partners. I expect the Huawei Partner Summit will be very useful in giving our team first-hand insight into the concerns of channel players around the region and helping them build strong working relationships with their partners and resellers colleagues.”
Huawei Enterprise customers span various vertical markets, including government, oil and gas, transportation, banking and finance, power sector, etc. Huawei’s solutions and services cover IP network infrastructure, unified communications and collaboration (UC&C), cloud computing and data centres. The Middle East is a region where Huawei Enterprise is seeing rapid growth, as enterprises of all sizes recognise the potential of ICT to deliver better business performance, the company said.