Hitachi Vantara, the data storage, infrastructure, and hybrid cloud management subsidiary of Hitachi, Ltd. (TSE: 6501), and VAD Technologies, a leading distributor of cutting-edge technologies in the Middle East, have entered into a strategic alliance designed to accelerate AI and hybrid cloud adoption across the region.
Both companies have shown unwavering support for the region’s Vision 2030 objectives, which aim to diversify the economy, reduce reliance on oil, and drive digital transformation across Saudi Arabia and the broader Middle East.
This new partnership agreement not only reinforces their commitment to these transformative goals but also supports the broader societal benefits that are a key focus of the Vision 2030 initiative, including fostering a vibrant society where all citizens can thrive.
“We are thrilled to join forces with VAD Technologies to bring our innovative AI and hybrid cloud solutions to the Middle East,” said Neil McGowan, chief revenue officer at Hitachi Vantara. “This partnership is a testament to our commitment to the region’s digital transformation and our alignment with Vision 2030. Together, we are poised to deliver unparalleled value to our customers and partners, driving growth and innovation across key industries.”
“Partnering with Hitachi Vantara is a strategic milestone for VAD Technologies as we continue to expand our footprint in the Middle East,” said Mario M. Veljovic, general manager at VAD Technologies. “With Hitachi Vantara’s cutting-edge technologies and our extensive partner ecosystem, we are confident that we can accelerate the adoption of AI and hybrid cloud solutions in the region, helping our customers to stay ahead in their digital transformation journeys.”
The collaboration between Hitachi Vantara and VAD Technologies will deliver several key benefits:
- Enhanced Digital Infrastructure: Hitachi Vantara’s hybrid cloud and AI solutions will be distributed across VAD Technologies’ extensive network of 1,350+ partners in the Middle East, bringing advanced digital capabilities to key industries such as oil and gas, government, retail, and manufacturing.
- Support for Vision 2030: By aligning with the region’s ambitious Vision 2030, this partnership will support the Middle East’s goals for digitalization and economic diversification, driving growth and innovation across multiple sectors.
“Hitachi Vantara has a long history of doing business in the Middle East and Pakistan region. Our engagement with VAD Technologies will ensure that the wider partner base will have access to our technologies focused on data management, hybrid cloud, AI and infrastructure storage,” said Dennis Frank, vice president of strategic partners and alliances, EMEA region, at Hitachi Vantara. “We, and our sister companies, see a huge opportunity to deliver customer outcomes in a region that is going through accelerated and massive digital transformation and the opportunity this brings to our channel ecosystem. We look forward to a long and fruitful relationship with VAD Technologies.”
Market Position:
Hitachi Vantara is well-positioned to support the region’s continued digital transformation journey, as a massive 76% of the Global Fortune 100 rely on Hitachi Vantara’s suite of solutions and services.
Hitachi Vantara also possesses an AI-ready infrastructure solution, Hitachi iQ, that offers high performance and resilience at scale.
What’s Next?
In the coming months, Hitachi Vantara and VAD Technologies will focus on rolling out the Hitachi iQ product suite along with the recently launched Virtual Storage Platform One, a unified storage solution designed for comprehensive data management, across the region.
These initiatives will provide businesses with unified data management capabilities and accelerate their digital transformation projects.
GITEX 2024:
GITEX is the Middle East’s flagship technology and IT symposium and is now a truly global conference.
At this year’s GITEX Global, attendees can discover how Hitachi Vantara and VAD Technologies are transforming the Middle East’s digital landscape.
You can visit them at stand H2 A20 or reach out to the regional channel manager at Hitachi Vantara – rehan.shahid@hitachivantara.com
Image Credit: Hitachi Vantara
