Genetec has announced the Middle East introduction of its new subscription model for its flagship unified security platform, Genetec Security Centre, during a press conference held on 17th May 2016 at the Arjaan Rotana in Dubai Media City. The announcement was made by Firas Jadalla, Regional Director, Genetec.
The announcement was made by Firas Jadalla, Regional Director – Middle East and Africa, Genetec Inc., in the presence of Andrew Elvish, Vice President of Marketing and Product Management, Genetec Inc., and other top executives from Genetec. The company also unveiled Security Center Subscription, which introduces a new, 25-camera, no-training version with flexible ownership and payment options. Both Security Center Subscription and Compact allow customers to get access to Security Center on a ‘pay-as-you-go’ basis, removing the need for up-front capital expenditures (CapEx).
Subscribing customers receive the same local, on-premises version of Security Center and pay for it on a monthly or annual basis, as opposed to purchasing the entire system upfront. When purchasing on subscription, customers also benefit from the Genetec online support resources and qualified support professionals by phone or through live chat, as well as access to Security Centre Cloud services with risk-free trials included in the price. Security Center Subscription is available immediately through the new Genetec self-service portal.
A recent Gartner industry report noted that by †2020, more than 80 percent of software vendors will change their business model from traditional license and maintenance to subscription, regardless of whether the software resides on-premises or in the cloud. The flexibility and affordability noted in the Gartner® report find that the value of short-term predictability trumps long-term costs, particularly when the ease of adding or relinquishing licenses is included in the picture. The subscription model also moves the purchases from capital expenditure (CAPEX) to operational expenditure (OPEX). This enables customers who are looking to upgrade their systems to Security Center to do so from operational budgets allocated to their older, less capable security software.
“In the past few years, companies like Adobe, IBM, Oracle, Netflix and many other software companies have adopted flexible buying models with impressive success, offered as Technology-as-a-Service (XaaS) via the cloud, or as a traditional on-premises installation with monthly-or-annual renewals,” said Andrew Elvish, Vice President of Product Management and Marketing at Genetec. “Genetec is leading the way in the physical security industry by offering customers an alternative ownership option for our successful video surveillance platform. Not only will customers enjoy the same fully-featured version of Security Center, but they will do so with lower upfront expenditures, predicable recurring costs, and access to the latest releases and Genetec support resources, at no additional charge,” added Elvish.
As part of its new subscription model, Genetec is introducing Security Center Compact, a new entry-level edition of Security Center, only available through subscription. This new edition of Security Center supports up to 25 cameras and provides an easy, “no training required” option for customers with basic video management requirements.
In addition to providing smaller-site video surveillance, Security Centre Compact offers a clear path as an organisation’s security needs evolve over time; Security Center Compact users can simply update their subscription and purchase a higher edition of Security Center as their system grows, avoiding the need to install and/or redeploy new video software.
Genetec Certified Channel Partners with entry-level projects that are interested in trying the new Security Center Compact edition can do so on a three-month trial basis. To take advantage of this limited-time promotion integrators should visit the Genetec Channel Partner Portal for an instant download.
