Etisalat held a channel event last evening to reward and recognise its best performing partners in the region at Westin, Dubai.
Having grown by 260 percent over the last two months, Etisalat attributed this success to the commitment of its partners. Addressing a packed room, John Lincoln, Senior Vice President, Small and Medium Businesses, Etisalat, said, “It is going to be a win-win partnership where we are going to ensure that we work together with our partners and work towards taking away the complexities that SMBs face. We ensure our partners our complete support.”
Lincoln added that the senior management will be spending more time with their partners at customer meetings and ensuring the company continues to offer end-to-end support.
During the course of the evening, the telecom provider awarded the most successful sales team from their partners with travel vouchers and certificates. Etisalat’s Channel Partner Managers were also appreciated for their dedication. And the company also awarded Audi Q7 to Emerging Technologies for being the best performing partner of phase 1 of the channel programme. Emerging Technologies provides its services in marketing, promoting and selling Etisalat’s products to small and medium businesses not managed directly by the company.
Hazem Ghaneim, Senior Manager, SMB Channel Manager, Etisalat, discussed about the phase II of the incentive programme for the channel partners, which will run from 1st May to 31st July. Addressing the channel partners, he said, “We are happy to have all of you as our salesforce and everyone has succeeded tonight.” He discussed the incentives for the next phase, which also includes another Audi Q7 for the best performing partner and travel vouchers for the top three salesmen.
Towards the end of the evening, Thomas Rizikallah, Head of B2B, ME, Nokia, Microsoft concluded by giving a presentation about Microsoft’s offerings through products such as the Windows phone. He said, “Microsoft has been a key player in the enterprise and SME segment. Microsoft focuses complete strategy on devices, therefore, partners will have a uniform experience across all form factors.”