Etisalat Egypt signs Ericsson MoU

Etisalat Egypt has decided to continue its partnership with Ericsson by signing a Memorandum of Understanding at Ericsson’s headquarters in Sweden.

The MoU was signed as part of a business visit to Ericsson’s headquarters, where Ericsson showcased its latest offerings and solutions to Etisalat Egypt’s top management.

As part of the MoU, Ericsson aims to optimise the performance and boost the capacity of Etisalat network, using Ericsson’s network solutions.

Saeed AlHamli, CEO, Etisalat Egypt said, “Our partnership with Ericsson has grown from strength to strength, as we continuously seek to further empower our customers with the highest quality of experience. Mobile broadband traffic in particular is increasing day after day, and Ericsson’s solutions will allow us to successfully address our customers’ demands in a scalable and sustainable manner.”

Ericsson will also support Etisalat with the development of new key quality indicators, which will measure end user experience.

Isil Yalcin, President, Ericsson, North East Africa Unit, said, “By extending our collaboration with Etisalat Egypt, we are helping the Egyptian residents in their transition to the networked society. Superior customer experience is an essential element in the networked society and acts as a major factor of differentiation for all operators in markets as competitive as Egypt. We believe that our solutions will pave the way for Etisalat Egypt to empower its consumers with a higher level of connectivity.”

Ericsson will support Etisalat Egypt in the transition from network-centric key performance indicators (KPIs) to user-centric key quality indicators (KQIs), bringing in new ideas for enhancing user experience based on global best practices.

Audits will be performed on different elements of Etisalat Egypt’s network, with recommendations given to enhance the network’s overall performance.