Big Data is improving decision making, according to a newly released global survey by EMC.
Findings of the report based on a survey of IT decision makers from 50 countries indicate that big data is also impacting companies’ competitive differentiation and ability to avert risk.
92% of respondents in India said technology investment is a strategic way to achieve its goals and 82% IT decision makers in Singapore said they possess the skills to complete their business priorities successfully.
Three quarters of respondents think it is a challenge to keep pace with the rate of IT innovation over the next three years.
“IT can help businesses find efficiencies in a challenging economic climate while providing a platform for innovation for products and customers,” said Hélène Barnekow, senior vice president of World Wide Field & Partner Marketing, EMC Corporation.
Determining winners and losers
81% of respondents in Korea believe that big data will be an important factor in determining winners and losers in their industry.
79% of Taiwanese respondents said they have already achieved a competitive advantage as a result of big data analytics technology.
74% of Chinese respondents agree that big data technology is important in identifying and protecting against cyber-attacks.
9% of companies in China have no current plans for implementing big data technology. Proven ROI (35%) and business culture being unready for big data (22%) are the most common reasons that act as inhibitors to big data adoption.
“It was surprising however to see that one-third of businesses are not considering Big Data solutions – we expect this to change in the near-term as individuals and companies hear more about the transformative benefits that are achievable with big data analytics technology, added Barnekow.
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