Bridge Systems this week announced that it had been chosen by advanced threat protection vendor Bit9 to be a value-added distributor in the Middle East.
Bridge will play a key role in developing new business opportunities in the region for Bit9’s security solutions, helping to protect large and small organisations against threats and malware, the distributor said.
Bit9 claims that its solutions can stop advanced persistent threats (APT), unlike traditional security solutions such as antimalware and antivirus programs, which did little to stop a spate of sophisticated attacks on Middle Eastern enterprises last year.
Bit9’s solutions can do this by combining real-time sensors, cloud-based software reputation services, continuous monitoring and trust-based application control, and white-listing to eliminate the risk caused by malware or unauthorised software.
Given the risk that Middle East businesses now find themselves subjected to, Harsh Arun Raval, Regional Director, Bridge Systems, said that it was just right that Bit9 was now making an impact on the region.
“Our relationship with Bit9 could not come at a better time for the region,” he said. “We are glad that customers in the Middle East can be protected against APT attacks by implementing Bit9’s industry-leading security solutions, which will be backed by strong local support from Bridge and our channel partners.”
Raval also said that Bridge would throw its full weight behind the new partnership, organising the masses to become more aware about Bit9’s products.
“We are committed to increasing our efforts and investments in furthering this relationship by means of awareness workshops, training sessions and roadshows, which will be conducted soon across the region.”
Tony Shadrake, Director for EMEA, Bit9, said, “Bit9’s trust-based security solutions help organisations of all types and sizes around the world protect their intellectual property by preventing zero-day attacks and eliminating malware, viruses and unauthorised software.
“We look forward to working with the skilled, experienced team at Bridge Systems to bring the benefits of Bit9’s unique products and services to customers throughout the Middle East.”
