Acer recently signed a partnership with Al Seeb Technical Establishment (Sarco) at the Crowne Plaza, Muscat. In line with this agreement, SARCO will take over the distribution activities for Acer, enabling the company to ship products directly to the Sultanate.
The event was attended by 50 of Acers’ valued partners who would benefit from the agreement deal between Acer and SARCO. During the evening, Daniel Trachino, General Manager of Acer Middle East and North Africa, and Joumana Karam, Country Product Business Unit Head at Acer Middle East and Africa Region, addressed the guests about the benefits this partnership would bring them and their customers.
“This partnership agreement is a positive step forward for Acer in the region. Having a direct distribution link in Oman allows us to ensure a faster time to market for our products. Due to their extensive regional experience, Sarco have a strong understanding of the local market and audience. We look forward to a long-lasting and successful partnership with increased growth in the region,” said Daniel Trachino, Acer.
Bassam Fahmi, Regional CEO, Masood Group in his opening address quoted that “Sarco is delighted to join hands with Acer and promote their products in Sultanate of Oman and take this relationship to the next level of business in Oman”.
Sarco is a joint venture between the Juma Al Majid Group, one of the largest groups in Dubai, and Abdullah Moosa Abdul Rahman LLC, a well-known business house in Oman. Sarco is a distribution, marketing and trading business, and has been operational for the past 04 decades.