Taken for a ride

Based on my recent experiences, I’d say that the Apple resellers of the UAE are taking their customers for a …

The ICT economy

The tables are turning and the focus is fast shifting to mobility and the demand for connectivity. Meera Kaul, MD at Optimus Technology and Telecommunications believes regional success will ultimately depend on how governments leverage these latest trends to better ICT infrastructure

Make PaaS your own

Derek Singleton, ERP Analyst at Software Advice points out ‘Three Ways Channel Partners Can Adapt to Platform as a Service (PaaS)’

Un-clouding the opportunity

The channel needs to adapt skill sets and business imperatives to address the needs of customers in light of the availability of new technologies and solutions says Khaled Kamel, Territory Channel Manager, MENA at Brocade Communications

The changing print market

Dan Smith, head of integrated marketing for the Middle East and Africa region of Xerox’s Developing Markets Operations (DMO) believes that the state of print infrastructure within organisations in the region is a huge opportunity for resellers to step in and leave their mark.

BYOD doesn’t have to be a headache

The BYOD trend is fast gaining in the traction in the Middle East. Ramzi Itani, channel and alliance director – MENA believes this trend is making VARs sit up and take notice in order to effectively secure multiple devices across their own organisations as well as those of their customers.

Building effective channels in emerging markets

Lenovo has made successful inroads across various regions within emerging markets, to emerge victorious in these markets.
Its secret lies in a clear knowledge of its markets and the strong relationships it has with its partners. As an extension of the organisation, Lenovo’s channel relationships are defined with shared strategies, joint planning, mutual trust, accountability, and above all, clear definition of the culture between brands and channels.

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