Anita Joseph caught up with Parvez Ahmed, Managing Director, Infinity Data Systems, for a chat on the company’s business strategy and plans for expansion.
What are the main learnings from 2023, for Infinity?
Last year was a very productive year for our company, after the Covid-induced lows. We were able to activate a few of our projects which were postponed. We also consolidated our presence in the education sector, owing to the increasing popularity of digital learning in schools and colleges. We also bagged a few good orders in the corporate sector and implemented an enterprise project overseas. Overall, 2023 was a satisfying and fruitful year.
What’s your opinion of the market, TAM & trends?
Digital is the new way to go. TAM is growing and we’re lucky to be in Dubai, one of the fastest growing cities in the world. Another important trend is the merging of the IT & AV segments.
What is your strategy for the company’s growth and expansion?
The strategy is to not only organically grow our customer base, but also consolidate our business with our existing customers. To this end we have added new solutions like complete security offering and also launched a new Audio/ Video vertical in the company. Our objective is to become a one-stop provider for all IT/AV needs of our customers.
What is your company’s USP?
We operate in a highly competitive industry and so we need to stand out from the other players, not only on the basis of our ability to deliver projects, but to also execute them on time and respond to customers more effectively on a daily basis. Since the duration of our projects from initial stage to commissioning could happen over a period of several months, effective communication with customers & vendors is key.
What are your plans for business expansion?
This year, we’re are looking into the possibility of expanding our presence in the Oman & India markets.
