Jeevan Thankappan

Taming printer chaos

As more regional enterprises look for ways to reduce costs and move from a Capex to Opex model, many are looking at managed print services as a way to tame largely undocumented and unpredictable annual printing costs. It is estimated that managed print services can reduce printing costs by as much as 30 percent. It provides a flexible way for organisations to procure printing hardware, supplies, service and support in one bundled contract.

Primed for growth

Despite being a new entrant to the regional value-distribution landscape, Cerebra Middle East is ramping up fast to cash in on the opportunities around storage and data centre infrastructure. We spoke to Asit Ahuja, Director and CEO, to find out what makes Cerebra tick.

The mobility wave

Mobility is sweeping across the enterprises in the Middle East, creating bright opportunities for a channel reeling under pressure on …

Selling to SMBs

Small and Medium Businesses (SMBs) represent an important element in the business ecosystem of the Middle East. Industry analysts predict …

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