Kaspersky Lab has announced the appointment of Maxim Frolov as its new Managing Director for the META region (Middle East, Turkey and Africa).
In this role, Frolov will be responsible for growing the business within more than 60 countries across the territory. He looks to strengthen the company’s leadership in the region, by establishing partner relationships and promoting new offerings for enterprise and SMB organizations.
“Kaspersky Lab focuses on turning its expertise into effective award-winning solutions and services, and helping customers protect what’s important to them. There is still a lot of improvement needed in the area of cybersecurity in this fast developing region, so together with our local partners, we will work on making the Internet safer for users by providing solutions and raising awareness about cyberthreats,” said Frolov.
Frolov brings vast experience from the IT sector spanning sales, marketing, and primarily distribution roles. His previous experience includes working at Microsoft Russia as SMB Director. Prior to that, he worked at Seagate Technology for 10 years, where he rose from Sales Representative to Managing Director of Russia and the CIS countries.
“Maxim has been tasked with growing our business in the region and leading local teams. He is very familiar with Kaspersky Lab’s business, having joined the company in 2014, and also brings a wealth of industry experience from over 18 years in IT sales and managerial roles. We have every confidence that he will strengthen our partner network and make our solutions and services available to a wider range of customers – from government organizations and critical infrastructure providers to home users,” said Alexander Moiseev, Chief Sales Officer, Kaspersky Lab.
