Shahnawaz (Shah) Sheikh, VP – Global Sales & Alliances (Cybersecurity Practice), Amiseq and Moiz Ghadiali – Director Global Delivery, Amiseq, shared that AMISEQ brings cutting-edge cybersecurity solutions through skilled expertise, vendor-agnostic services, and a global delivery team, ensuring lasting value for customers and partners.
What is Amiseq’s go-to-market model, and do you sell your services directly or via channel partners?
Shahnawaz: AMISEQ has multiple business practices, namely Intelligent Automation, Product Engineering, Cloud and Cybersecurity. Within Cybersecurity practice, we deliver Incognito services which is a white labelled services to several cybersecurity vendors and secondly Fusion services which are vendor agnostic services. Our Go-to-market approach is to offer these services via vendors and/or channel partners.
What do you expect from an event like Gitex? Are you looking at new partnerships?
Shahnawaz: From event like Gitex, we get an opportunity to connect with some of our existing vendors and their leadership teams from EMEA or US, secondly an opportunity to connect with prospective vendors for new partnerships. Been a neutral professional services company, we also engage with multiple distributors and partners in the region and deliver white labelled services to them. We have also experienced at Gitex that customers these days not just give importance to products and technologies but also seek for Cybersecurity services companies to help them with consulting and deployment.
Why Amiseq? What are the key differentiators you offer to your customers and vendors?
Shahnawaz: AMISEQ been a focused services company we strongly believe that we can present a competitive value to our vendors and partners by bringing in skilled expertise with hands-on experience and certifications to carry out the work. Additionally, we have built our own IP’s as accelerators that help in speedy deployments, automated health checks, some custom scripts to solve integration or interoperability challenges and a test lab for such integration test to be carried out before been applied in customers production environment. Good understanding of the region and its human resource logistics requirements, security clearance to serve sensitive government entities and a global delivery team are some added advantages.
How do you deliver the white labelled services and what are the skills and capabilities Amiseq possess?
Moiz: Our technical team brings a wealth of experience across various cybersecurity technologies, enabling us to quickly adapt to new tools and understand their complexities. We follow a structured process where all engineers first achieve the necessary certifications and are then screened by experts from the vendor side to ensure they meet the required standards to work on projects.
Following certification, engineers shadow at least one project to learn best practices directly from the vendor’s technical team. In the next phase, our Amiseq engineer leads a project with vendor technical personnel overseeing the deployment to confirm all aspects are mastered. Once these steps are successfully completed, Amiseq consultants are fully prepared to independently deliver projects, while adhering to high standards and vendor-approved methodologies. Our team is well-trained and certified to handle deployments across a broad range of technologies, including SIEM, Vulnerability Management, EDR, Identity Solutions, Data Classification, Unified Endpoint Management, XDR, Network Security, and more.
What are Fusion services from Amiseq, how are your customers going to benefit from such services and see a value in such offering?
Moiz: Amiseq Fusion Services offer comprehensive support to a diverse range of partners and customers, addressing cybersecurity needs across various industries. These services are tailored to meet different security requirements, from assessing an organization’s initial security posture to providing ongoing threat detection and incident response. This extensive suite of services allows Amiseq to establish lasting relationships with customers and partners, providing them with targeted support at each stage of their cybersecurity journey.
Amiseq Fusion Services help organizations enhance cybersecurity practices, optimize operations, and build resilience against evolving cyber threats. By offering services such as Vulnerability Assessment and Penetration Testing (VAPT), Data Governance, Cybersecurity Gap Analysis, Incident Response and Forensics, and Identity and Access Management (IAM), Amiseq ensures that customers and partners have access to comprehensive cybersecurity solutions. Additionally, advanced services like Red, Blue, and Purple Teaming, Application Security, and OT (Operational Technology) Security further support customers in managing complex security challenges.
With this range of capabilities, Amiseq Fusion Services empower customers to proactively manage cybersecurity risks, while partners benefit from specialised training and resources that enhance their ability to support clients effectively.
Image Credit: Amiseq